Five Questions to Ask Before Beginning a Social Media Monitoring and Analysis...
The author reviews in depth five important questions that need to be addressed: What are the goals of monitoring and analysis? What cultural shifts will be necessary to get the most out of monitoring...
View ArticleSocial Media Listening, Measuring, and Engagement Primer
A downloadable eBook by Radian6. To read the original article, click here The post Social Media Listening, Measuring, and Engagement Primer appeared first on Seamless.
View ArticleGet In Touch With Your Inner Analyst
Julia Koulbitskaya, in this post on Endai Worldwide, discusses the growing importance of social media monitoring and web analytics, and enumerates some of the features of Google Analytics. To read the...
View ArticleA Simple Introduction to Social Media Monitoring
Rebecca Williams, in the Brandmovers Europe blog, reviews fundamental questions that need to be answered before starting to monitor social media: what are my objectives, what to measure, what tools to...
View ArticleOnline Reputation Management Essentials
A video presentation by Steve Heidemann, from MintSocial where he provides a primer on how to manage your online reputation. To read the original article, click here The post Online Reputation...
View ArticleSEO Discover Your B2B Industry With Social Media Monitoring
This post looks at the specificities of monitoring social media in B2B. IT provides some know-how to discover your industry, your competitors and thought leaders in your industry. To read the original...
View ArticleMonitor and Listen to Your Competition with Social Media
A 6 min. video presentation by Steve Heidemann from MintSocial to get started with social media marketing, monitoring your competition and listening for your brand and business online. To read the...
View ArticleEngagement Channels
Maria Ogneva, on the Attensity blog, notes that many companies wanting to get involved in social media don’t know where to start. She gives some tips about how to select where to get engaged, and which...
View ArticleFour Ways to Measure Social Media Marketing Results
Tom Pick, on Webbiquity, describes four areas of social media metrics worth tracking, even if they do not provide ROI calculations: influence, engagement, sentiment, and activity. To read the original...
View ArticleSocial Media Monitoring: Demystified
One of the major trends on the web over the last few years has been the emergence of Social Media Monitoring Tools – applications which allow companies to monitor the conversations taking place about...
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